Goya presents an innovative solution designed to revolutionize the healthcare payment landscape in Europe, fundamentally improving the efficiency and transparency of revenue cycles for medical providers. By offering a fully digital, end-to-end clearinghouse solution, the startup not only reduces administrative burdens but also accelerates cash flow, enabling providers to focus more on patient care. The seamless integration of advanced technologies like AI for coding optimization promises to minimize errors and enhance financial transparency. This, in turn, can significantly reduce costs within the healthcare system while ensuring patients experience more streamlined, predictable financial interactions in their care journey